Publishers face a variety of challenges as consumers demand more control over the ways their personal data are collected and used to target them with advertising, a key source of revenue for many publications. Technology companies are responding to those demands by offering more privacy… Read More »How Publishers Can Prepare for Apple’s Data Privacy Controls
The coronavirus crisis has been a challenging time for many media and publishing businesses. Some have struggled with severe declines in ad revenue, with events also proving challenging to maintain at pre-pandemic levels of profitability. But there have also been opportunities, with readers flocking to… Read More »How publishers are growing and retaining audiences during COVID-19
Ezoic’s Pubtelligence event in San Francisco was a publishers-only event for digital publishers, content creators, media brands, and bloggers. The event holds sessions held by industry experts in content, SEO, and monetization, and provides opportunities to meet others in the digital publishing space. In this… Read More »A Glimpse of SEO At ESPN and Complex
At Ezoic’s digital publishing event, Pubtelligence, at Google’s office in San Francisco, digital publishers had the opportunity to hear from an expert panel on trends and strategies within digital publishing. In the panel, Tyler Benedict (BikeRumor.com), Tyler Bishop (Ezoic), Carolyn Shelby (ESPN), and Sara Jerde… Read More »Digital Publishing Strategies by Expert Panel
With the death of the third-party cookie nearing, publishers need to see that data-driven content is the future of digital publishing.